The new cloud-based WIX web site is attractive, the design a fairly standard (and therefore ubiquitous) presentation, and the copy… Well, let’s talk about the copy. As we noted of the first United at Southwest site, there’s no there there; mostly it’s promotional copy, leavened with a promotional video. 2
However there is some data: The list of individuals on their advisory group has expanded to represent not just the Port Authority, but the Mayor’s office, as well as several well-known Kansas City community leaders and noted business figures.
There are still uncertainties; while Uniting at Southwest says a partnership with KCPS is necessary, the group is also hawking the XQ: The Super Schools Project. It is unclear who would own the building, much less who would be in charge of the day-to-day administration and teaching; what –exactly– would the curriculum be? Would a XQ template be used? Which one? And how would that be implemented? Would this be a “test in” high school? If so, where would the entrance bar be set? And if not, how would acceptance to the school work? Will the school branch out from its (so far minimally) stated goals and attempt to “fix” cultural segregation?
These and many, many, many more queries all go unanswered.
Which is fair enough, we suppose. After all this is nothing (yet) but a marketing campaign, released with the obvious hopes of whipping up and channeling long-term dissatisfaction with the KCPS product into a force that might override the objections of the usual players 3, as well as convince Dr. Bedell to discard the KCPS master plan that calls for Southwest to reopen as a middle school. 4
We wish them luck. 5
Afternoon Update: From commenter Gloria, who reached out to Dr. Bedell’s office:
“There is a group in the Southwest corridor that is trying to rally support to open a charter-esque high school in that building. We have spoken with the leaders of the organization but are not currently involved in the project. I hope this answers your questions. Please let me know if you need anything further.” 6
- Though ICANN shows the group waited to claim the unitingatsouthwest.com CN, through Network Solutions, until February 15, 2017. The ownership of the domain is hidden behind Perfect Privacy. The email for information is as follows: email@example.com. Think the money behind this effort wants to talk with anyone? yeah, me neither. ↩
- Produced by XQ – The Super School Project. ↩
- Freedom, Inc., KC’s Black United Front, MORE2, SCLC, Urban League & the Urban Summit. ↩
- Which means you should expect to see/hear a UASW spokesperson (probably Zeller) on KCPT’s Ruckus and/or KCUR’s Up To Date soonish. ↩
- Further information on XQ: XQ Competition Results; Education Next review of the XQ design completion; Education Weekly blog post about XQ. ↩
- Hmmm. Possibilities: Dr. Bedell granted the group the courtesy of a meet-and-greet while remaining noncommittal; the good doctor enthusiastically supported and encouraged the group behind closed doors only (for fear of upsetting previously named community organizations); the good doctor wanted no part of it. It boggles the mind – why not come right out and say whether you support the Uniting at Southwest efforts? What does that cost you, we wonder? ↩