I can’t do politics any more. I just can’t.
Let’s talk scents… 1
GQ: What do you imagine success smelling like?
Hair Furer: I can’t say sweetness. I can’t say flowery. I would say it has a good scent.
GQ: So, those were the qualities you were looking for when you made your new cologne, Success?
Hair Furer: Well, we did a lot of testing. I relied on the professionals to a certain extent. I asked them for a range of what’s been acceptable over the years and they brought me a lot of things. But I made the final choice.
GQ: How long have you been wearing cologne?
Hair Furer: I started in my 30s. More or less for formal events. I’d wear it with tudos (sp) and things. But over the years I think, really, I’ve changed. I tend to use cologne more. I’ve always liked sweet smells.
GQ: How do you apply cologne? Are you a walk-through-the-cloud guy?
Hair Furer: I just spray my neck and behind the ears.
GQ: Are there smells you hate?
Hair Furer: Well 2 , there are things you don’t want to mention. In terms of fragrance, sometimes I smell things on people that are just terrible—things that make you not like them. We tried to stay away from those things. 3
GQ: What should someone smell like for an interview?
Hair Furer: I would say it depends on how close they’re going to get. If I’m doing an interview with a person from my desk, the person’s fifteen feet away or more, then I don’t smell the fragrance.
GQ: So have you ever fired someone because they literally stunk?
Hair Furer: No. Actually, maybe that’s not a correct answer. I’ve had people where it’s a little unpleasant. Not because of the cologne—I’ve never fired anybody for the wrong cologne—but I have fired people that, and maybe it wasn’t the main reason, didn’t exactly smell good. Maybe that was an early indicator, as they say.