Drivers stuck in traffic in Mexico City lately have found themselves being buzzed by a fleet of sign-toting drones. “Driving by yourself?” some scolded in Spanish. “This is why you can never see the volcanoes” — a reference to the smog that often hovers over the mega-city and obscures two nearby peaks.
It wasn’t exactly a plea for environmentalism, though — it was an ad for UberPOOL, part of Uber’s big push into markets across Latin America.
Frankly we won’t believe they’re truly Mexican drones until we’ve seen one rolled & tucked and sporting pom-pom fringe. 1