Burger King

In a little over 4 hours from this posting it will be April Fool’s Day in Japan. And, yes, they enjoy playing pranks as much as we do – maybe more. The most memorable of late was when Hachikō was “stolen” and France offered to replace him with a statue of a poodle.

Burger King is looking to up the practical joke stakes.

For hamburger aficionados who can’t get enough of it, Burger King has an answer: a grilled burger-scented fragrance..

Burger King said Friday that the limited “Whopper” grilled beef burger-scented cologne will be sold only one day on April 1, and only in Japan.

Apparently a real thing, the ‘fragrance’, entitled Flame Grilled, will be sold in a limited amount – 1,000 bottles. The cost? A mere 5,000 yen ($40) per.

Even for Japan this is weird. 1


Burger King

Show 1 footnote

  1. Though, come to think of it….the ‘fragrance’ would probably go over well at certain Kansas City meat markets down in Westport or at the Power and Light.

Something to say...?