In a little over 4 hours from this posting it will be April Fool’s Day in Japan. And, yes, they enjoy playing pranks as much as we do – maybe more. The most memorable of late was when Hachikō was “stolen” and France offered to replace him with a statue of a poodle.
Burger King is looking to up the practical joke stakes.
For hamburger aficionados who can’t get enough of it, Burger King has an answer: a grilled burger-scented fragrance..
Burger King said Friday that the limited “Whopper” grilled beef burger-scented cologne will be sold only one day on April 1, and only in Japan.
Apparently a real thing, the ‘fragrance’, entitled Flame Grilled, will be sold in a limited amount – 1,000 bottles. The cost? A mere 5,000 yen ($40) per.
Even for Japan this is weird. 1